CANNES, FRANCE - JUNE 23: Sue Bird, Deep Blue Sports + Entertainment (L), and Laura Correnti, Founder and CEO, Deep Blue Sports + Entertainment, attend the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: Sue Bird, Deep Blue Sports + Entertainment (L), and Laura Correnti, Founder and CEO, Deep Blue Sports + Entertainment, attend the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: (L-R) Peter Frintzilas, CEO & President, TeamSnap, Tamica Clanton, VP, Marketing & Experiences, LOVB, Sharon Peters, EVP, Chief Marketing Officer, Spectrum, Sascha Malas, Head of Women’s Sports, Overtime, and Sarah Spain, Host of "Good Game with Sarah Spain" & Content Director, iHeart Women’s Sports, attend the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: General atmosphere at the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: General atmosphere at the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: Wes Felix, Co-Founder & CEO, Saysh (L), and Allyson Felix, Co-Founder and President, Saysh, attend the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: (L-R) Wes Felix, Co-Founder & CEO, Saysh, Allyson Felix, Co-Founder and President, Saysh, and Laura Correnti, Founder & CEO, Deep Blue Sports + Entertainment, attend the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: Anmol Malhotra, Global Head of Content and Partnerships, Snap Inc., attends the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)